1 Using Twitter To Build and Engage Your Audience

Twitter is a new social media service that is being used by many power bloggers to keep in touch with their audience on a more personal level. It is called “micro-blogging” and rests somewhere between Blogging and Email. The basic concept is that you can subscribe to get short and brief commentary in the form […]

Continue reading

1 Get started with your Social Media Marketing Plan

Social Media Marketing involves online marketing using the power of Web2.0 sites – which are basically websites that have content that is submitted and shared by its community of users. The users decide what is popular, of quality and worth sharing. They become “prosumers” … that is producers and consumers. Unless you have been living […]

Continue reading

A Rare Technorati Traffic Tip

On 31st January 2007, Technorati (blog search engine), introduced a new feature in their website called “Where’s The Fire?“. This feature is akin to a social voting system like that found in Digg, Delicious, Reddit and StumbleUpon amongst other Social Media sites. The difference here is that the traffic you get will be highly targeted […]

Continue reading

SEO – How much should you pay to outsource it?

First, a very brief introduction to SEO (please skip this section, if you know this already) SEO (Search Engine Optimization) basically involves tweaking your web pages and website so that it gets listed on top of Search Engines like Google, for keywords that you want. To do good SEO – one has to do “onsite” […]

Continue reading